Two young men from Pingtung, with backgrounds in industrial design and architectural engineering, had already reached a certain level of success in their early twenties.  In their busy work lives, they rethought the meaning of life: “No matter how busy work gets, we should still take time to enjoy life.” With this belief, the first LaMorning Kitchen was founded in Pingtung in 2001.

From knowing nothing about the breakfast industry to managing a growing breakfast chain with a business mindset, the journey was not easy.  Yet, they have always upheld the core value — putting customers first.   Our commitment to food quality, employee training, and a clean, bright, and comfortable dining environment has guided every step we take.  The stores feature a fresh blue color scheme and stainless-steel equipment to ensure cleanliness, brightness, and durability.  Through these principles, LaMorning Kitchen has created its own unique, relaxed breakfast and brunch culture.

Two young men from Pingtung, with backgrounds in industrial design and architectural engineering, had already reached a certain level of success in their early twenties.  In their busy work lives, they rethought the meaning of life: “No matter how busy work gets, we should still take time to enjoy life.” With this belief, the first LaMorning Kitchen was founded in Pingtung in 2001.

From knowing nothing about the breakfast industry to managing a growing breakfast chain with a business mindset, the journey was not easy.  Yet, they have always upheld the core value — putting customers first.   Our commitment to food quality, employee training, and a clean, bright, and comfortable dining environment has guided every step we take.  The stores feature a fresh blue color scheme and stainless-steel equipment to ensure cleanliness, brightness, and durability.  Through these principles, LaMorning Kitchen has created its own unique, relaxed breakfast and brunch culture.